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Aromaria

Memories are the scent of the soul. This is the mantra and pursuit of Aromaria. Each scent is created using natural materials, to achieve noble, enchanting, and precious products. Because in the end, the olfactory experience is what stays.

Driven by that same authentic passion, the creative leaders of Aromaria produced their fragrances during trips to Grasse, France, the perfume capital of the World. Slow but steady, and with a studied and perfected taste for México and Latin America, the duo transformed their artisanal workshop into a company with unique aromas.

Aromaria and its artistic soul started in Mexico City, creating olfactive environments, to provide each space with its own identity through a memorable aroma. Among its clients are hotels, airports, cinemas, and even outdoor events. They decided to expand their offer to include candles, fragrances, personal care products, and household products to complete the personal scent of each customer.

Branding

THE CHALLENGE

Taking the time to pause and take in the smell of the space you’re in is difficult on these busy days. Our goal was to make people stop, take a look, and smell to clear their minds and refresh their day.

THE OUTCOME

Brand identity framework and design system that include a blend of artistic illustrations that represent the most important base notes, mid notes, and top notes of each perfume, candle, and interior scent Aromaria offers.